The special appeal of natural umami flavors leaves you wanting more.

In 1907, Japanese professor Kikunae Ikeda discovered umami, the fifth basic taste, in addition to the previously known tastes of sweet, salty, bitter, and sour. The term “umami” is best translated as “savory” or “deliciously savory.” It refers to a rich, full-bodied flavor that triggers a pleasantly long-lasting, appetite-stimulating, sensual sensation on the tongue.

Interestingly, fish also respond to the umami flavor. They immediately recognize food that contains high levels of umami. Even fish suffering from a loss of appetite quickly develop a taste for it and regain their natural appetite.